Learning Outcomes
By the end of this unit a student will be able to:
LO1 Explain the role of marketing and how it interrelates with other business units of an organisation
LO2 Compare ways in which organisations use elements of the marketing mix to achieve overall business objectives
LO3 Produce a marketing plan for an organisation that meets marketing objectives
LO4 Develop a media plan to support a marketing campaign for an organisation.
- Assessor: Owusu Akyaw
- Assessor: Maryam Ashraf
- Assessor: Muhammad Nadar
- Assessor: Muhammad Nadar
- Assessor: Muhammad Hifzur Rahman
- Assessor: MD Shahin Reza
- Assessor: Tatiana Russell
- Assessor: Subatha Sivakurunathan
Skill Level: Beginner